Point is, it can be easy to get lost in all the noise and not know where to start. You can see the madness for yourself at /one-second. Every second on the internet, there are nearly 500 Instagram posts, 1,500 Tumblr posts, over 7,000 tweets on Twitter, almost 33,000GB of internet traffic and 53,000 Google searches. Suggestions for an Effective LinkedIn Cover Photo This will translate visually to the visitors of your LinkedIn profile. Make sure to choose an image that not just represents you or your profession, but also is powerful and even motivating to you. Images have the energy to translate information in a way that sometimes words alone can’t. This holds true with your LinkedIn banner image. It’s always more effective when a movie or TV show can visually tell the audience something rather than having a character or text explain something. There’s an old saying in Hollywood, “Show, don’t tell”. Once you have one you like, before uploading it, ask yourself the question, “Does this image represent me personally and as a professional?”. Keep in mind there’s nothing holding you back from changing it later if needed. If you’re struggling with picking out the perfect header image, try reaching out to a colleague at work, friends or family for their input. You need to make sure it represents you as best as possible. This is an extremely prominent part of your profile page. Your LinkedIn cover photo should tell the story of your profession in a visual manner. “My favorite part of my career is the writing I get to do. Willams’ own cover photo, a collection of pencils, expresses her passion for creativity. “This image should always connect back to who you are as a professional, which isn’t always the case for other channels,” she explains.Ĭiting the example of Richard Branson, who has chosen an image of the sky and clouds for his cover photo, this makes sense given his role as founder of Virgin Group, which includes their aviation and aerospace subsidiaries Virgin Airlines. Connect your LinkedIn Cover Photo to your Profession LinkedIn is a community of business professionals and for business professionals. This is particularly important with LinkedIn as opposed to Facebook and Twitter which are purer social communities. Instead of just using the same image across every platform, change it up. The people who view your LinkedIn profile may also have viewed your Facebook or Twitter profiles. We have some updated tips particularly related to the formatting and display of your header.īut be sure to read on for the nitty-gritty details. If you’re keen to jump straight into designing a Linkedin Cover Photo then check out our tutorial for it as well. With the importance of this feature stressed, there are also some important tips for making sure you’re making the most out of the important LinkedIn feature. “It helps potential clients, investors, and hiring managers see you in the professional light you’d like them to.” “You are wasting an opportunity by not including a photo that expresses your professional identity,” Williams told the Business Insider. LinkedIn’s official career expert Nicole Williams had this to say about the importance of uploading a LinkedIn cover photo and taking advantage of this feature We all know, whether we like it or not, that first impressions really do matter and they could make a lasting impression on an employer, especially when they’re looking for a stand out candidate. The wide image profile ‘cover photo’ (or ‘banner image’ as it can also be called) can do just as much for your company brand awareness as the rest of your profile can. Recently LinkedIn decided to join the social media siblings Facebook and Twitter by introducing the profile cover photo.
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